MYS Blog

5 Easy Tips to Increase Exhibitors for Your Next Trade Show

It’s easy to say that exhibitors are one of the pillars of your event's success. Understanding how to attract and retain them is a science. Read on as we uncover five quick tips on increasing and maintaining your exhibitor count for years to come.

Content written by Brett Glatfelter, Vice President of Exhibitor Engagement at Map Your Show


Table of Contents:
  1. Understanding Your Event's Exhibitors.
  2. Offer Diverse Booth Space Options.
  3. Exhibitor Communication and Education.
  4. Create Effective Marketing, Promotion, and Experience Opportunities.
  5. Review Exhibitor Statistics for Year-After-Year Improvement.
  6. Conclusion.


1. Understanding Your Event’s Exhibitors.