MYS Welcomes Kristen Mirto as Director of Exhibitor Engagement

Map Your Show is excited to welcome Kristen Mirto as the Director of Exhibitor Success. Kristen joins the MYS team with over 20 years of experience in media, digital sales, and large-scale trade show management, and will focus on helping show organizers and their exhibitors unlock greater value through MYS's On-Platform Advertising opportunities.

A graduate of SUNY Oneonta with a degree in Mass Communications, Kristen launched her career in media sales before joining RX USA — formerly Reed Exhibitions — where she spent over 15 years building a distinguished record of leadership. Rising from Digital Sales Executive to Senior Sales Director, she led some of the industry's most notable events, including JCK, INTERPHEX, and NHS, and oversaw a jewelry portfolio totaling more than $60 million in revenue. She also played a key role in launching RX USA's New Business Department and leading its Sponsorship Department, leaving a lasting mark on the organization at every level. 

Throughout her career, Kristen has earned a reputation for understanding what her clients need and following through with professionalism and precision, a quality that will serve MYS's partners and exhibitors well in her new role.

"I couldn’t be happier to join Map Your Show. I was first introduced to MYS products during my early days at RX, and I have always been focused on helping customers be more successful, something that MYS truly enables.” says Mirto.

 Kristen resides in Connecticut with her husband and two kids, ages 8 and 5. Most of her time outside of work is spent taking kids to their activities, and she loves every second of it.