MYS Blog

Map Your Show Launches MYS Smart Scan, Turning Every Attendee Interaction Into a Connection

Map Your Show announces the launch of MYS Smart Scan, a new technology built into the MYS mobile app to give attendees a simple way to scan and keep a record of the people, booths, and products they discover at a trade show.

The launch aids trade show attendees with a familiar challenge: remembering everything they saw and everyone they met. MYS Smart Scan puts the key information in the hands of attendees as they move through the event, helping them get more value from the time they spend there.

"At the heart of MYS Smart Scan is the full attendee journey" said Don Kline, CEO of Map Your Show. "The same app an attendee uses to plan a visit now travels with them onto the show floor. Attendees connect with the right people, save what matters, and leave with a record of it all."

Built into the show mobile app and powered by MYS Connected, MYS Smart Scan turns your show floor into a two-way marketplace where attendees and exhibitors can connect in one scan, inside the mobile app they already use. It is designed to work alongside existing registration and lead-retrieval providers, giving organizers a way to put more tools in the hands of attendees without replacing the systems already in place.

For organizers, attendee scanning helps them see how attendees are engaging on the show floor with exhibitors and products. Attendee-initiated scans generate interactions and signals that may otherwise go unrecorded, giving organizers a broader view of engagement and giving exhibitors additional insight into attendee interests and activity.

“Your attendees drive your revenue,” said Kline. “Happy attendees make happy exhibitors, and happy exhibitors re-book. MYS Smart Scan gives attendees more power to participate in the event and get more from the time they spend there.”

MYS Smart Scan debuts in September 2026 and is available to shows on the Map Your Show platform as an add-on through MYS Connected. Schedule a demo at mapyourshow.com.

About Map Your Show

Map Your Show is the growth engine for trade shows. For 20 years, our technology has been trusted by the world's leading trade show and event organizers. MYS offers the technology solutions you need to power your event: building an expo floor plan, helping exhibitors stay on top of their deadlines, navigating attendees through the event with a smart scanning and a mobile app, and driving booth and advertising sales.

With AI-powered technologies like MYS Connected, Sales Accelerator, MYS Smart Scan and MYS Insights, organizers and exhibitors can drive more revenue from an event. Our technology powers trade shows and conferences so that organizers can focus on what matters most: delivering a successful event. Learn more at mapyourshow.com.

 

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