Show’s Over. Now What?
Some mobile app users may delete the app after the show. However, repeat attendees may not, allowing for push notifications after the show on upcoming events related to your show. Now that you have made it through your show cycle, implement post-trade show surveys in order to increase success for your next show. Encourage app users to complete a post-show survey with the use of notifications. App users can also export notes taken during the show. This allows users to “report back” insights found from the trade show to their company.
Through this document we’ve demonstrated the importance of utilizing and advertising a trade show app during all the different show stages (pre-show, showtime, and post-show). Some of these options included email blasts, post-show surveys, and pre-show app development tips.
For more information on mobile app development for your next trade show, contact an MYS representative today and see why MYS is “your trade show operating system”.